Three-Step Process

The applications and websites have to go through a three-step process here:

1.  The design team receives the requirement and starts with prototyping and sketching of all the screens of application and website. Then the designers start designing the approved sketches using dedicated tools including the main screen, the buttons, message popups and even the text is put into the designs.
2.  Once the designs are approved, the development starts on all of the targeted views including website and all the screens of an application. The functionality is added to each of the screens and the transitions are added, the button clicks and leading to another screen are handled at this stage.
3.  Next is the QA which is the department which tests and operates the website / application on different platforms and tests to ensure that the application is accessible and user friendly. The department tests if the application performs all the desired functionality smoothly and doesn’t hang or glitch.

Why Is the Mobile-First Approach Important?

If you are still wondering and not convinced about why the mobile-first approach is important, here is why:

1. Designing the content with mobile-first approach prioritize mobile users while leading to increased and better engagement and a smooth user experience
2. Since the screens are small, the content is designed and placed in a way that it is well managed and all the major functionality is available in a single glance which makes it convenient for the mobile users to avail the desired functionality
3. With Mobile first approach in focus, the design is created for small screen initially which increases as the screen size increases, allowing the user to enjoy what they see and understand what is being offered to them in one glance

Converting DVD to MP4 for Web Responsive Experience

As mentioned earlier, the web responsive experience is enhanced with the mobile-first design approach as with the increase in size of the screen, the view becomes more engaging for the user to capture their attention. If you want to know how to convert a DVD to MP4 for web responsive experience, here are a few things which need to be kept in focus:

1. All the elements which require attention need to be displayed in the right places and should be highly compatible with all smart devices
2.  All of the content should be optimized including video, images and transitions to allow a seamless experience to the user
3. The typography used should be fluid which would adjust according to the screen size so everything is placed according to the screen size and fit it perfectly
4. All of the functionality including touch of a button leading to another screen or a pop up along with links and other elements should have the feature where touch functionality is enabled for the smart devices.

Benefits from Converting the DVD to MP4

• Optimization allows the video and images along with audio to be loaded faster and the transitions play smoothly. This enhances and improves the overall experience of the video which increases the viewership. The faster loading and streaming don’t let the viewer to divert their attention towards anything else.
• Optimization of the title and descriptions allows the chances of the video / mp4 to appear in more search engines which in turn increases the viewership. While converting these DVDs into mp4 it is essential to put in the correct metadata to increase chances of appearing in the search engines.
• Such optimized videos are watched, liked and shared by a large number of audiences with increase engagement and interaction with the viewers.
• When the videos are optimized, they take up less space which leads to reduced cost of bandwidth as well. Converting the DVD into mp4 reduces the file size while keeping the quality and leads it to load easily when accessed.
• This process of converting DVD to MP4 makes the video compatible with all the smart devices as they use the HTML5 supported format. They are easily accessible, load faster and allow the user to have a good experience. MP4 files are accessible on a large number of devices and across a huge number of platforms which makes it easier for the content to be shared on a variety of platforms leading to reach a large number of audiences.
• As shared earlier, MP4 files take up less space which is very less as compared to the content saved in DVDs. During the process, the quality of the content is not compromised so the user gets to enjoy high quality video in less space occupied.

To summarize, the web responsive applications and videos enhance the user engagement and have a higher probability of being access by a large number of audiences. If you are planning to share your content on an online platform, it is important to convert it into a format which is web responsive to make it accessible to a large number of viewers / users.

The post Mobile-First Design: Converting DVDs to MP4 for Responsive Web Experiences appeared first on DesignWebKit.

The success of your site depends on several factors. Quality websites should communicate to users easily and stand out from competitors. As a result, most people often focus on content quality and user experience. While they are essential, graphic design is one important element most website owners overlook.

Professional design plays a vital role in shaping the appearance of your website. This includes everything from layout, color scheme, imagery, and topography. These visual elements enhance your site’s aesthetics and affect user interactions. Below are four ways graphic design affects website success.

Positive First Impression

First impressions are crucial, especially to new site visitors. Site visitors form an opinion of your website almost immediately they land based on its visual appeal. Graphic design affects website success and helps improve first impressions, as a good design changes your website’s layout and other visual aspects. Here are a few ways graphic design improves the overall appeal of your website:

• Professional look: Well-designed websites show that you are professional and competent. Clean site layouts and high-quality graphics show visitors that they have landed on a serious site.
• Branding: Online clients and businesses interact first through websites. Proper design makes it easy for businesses to reinforce their brand identity through the use of colors, imagery, and fonts.
• Visual hierarchy: Professional design creates a hierarchy that guides visitors through the website. The strategic use of colors and spacing makes it easy for visitors to focus on important messages and CTAs.
• Mobile responsiveness: More people now use their phones to access websites. Fortunately, your website can adapt to these different screen sizes and resolutions through proper design. Responsiveness ensures that your site appears and functions seamlessly across different devices.
• Engagement: Engaging visuals capture visitors’ attention and retain them on the website. Eye-catching graphics and interactive elements like animations encourage site visitors to explore further. Keeping site visitors engaged encourages them to spend more time browsing.

Good design goes beyond making your website look pretty. It improves the site experience and captures visitors visually and emotionally. The American International College offers graphic design courses for those interested. You can use these skills to improve your site performance.

SEO and Engagement

Surprisingly, graphics also play an important role in improving website SEO and engagement. While SEO primarily focuses on keywords and backlinks, graphic design also improves SEO through enhanced user experience and site performance.

For starters, search engines currently prioritize websites that offer rich user experiences. This could be through visually appealing content or interactive elements. Good visuals encourage visitors to spend more time on your website. This reduces bounce rates, which signals the search engines that your site content is relevant to your visitors.

Graphic design affects website success and also improves SEO by bettering user engagement metrics. Engaged visitors will most likely interact and share your content. They will also likely return in the future. Good design helps foster user engagement by ensuring that your site is visually appealing and offers an excellent user experience. Increased engagement sends positive signals to search engines, improving site ranking and visibility.

Optimized images also improve website SEO. Images are an important component of web design and can improve SEO if optimized correctly. Various elements of graphic design, like adding alt text to reduce image size, ensure that search engines easily index your images.

Lastly, websites with compelling visuals are more likely to be shared on social platforms. This increases your site’s visibility and attracts valuable backlinks. Using visually appealing graphics and videos in your content amplifies your site reach and generates organic traffic, ultimately improving your SEO efforts.

Brand Identity

Using graphic design to improve brand identity helps businesses differentiate themselves from others. Brand identity essentially means a business’s unique personality that differentiates it from competitors. Identity also makes it easy for the brand to resonate with the target audience.

Website owners can use various aspects of graphic design to establish and reinforce their identity. The first and most common thing is through logo design. Well-designed logos are important for any brand. Yours should be different, easy to remember, and reflect your business values. It should also feature promptly on your website and across other marketing materials.

Businesses can also establish brand identity using their color choices. Colors are a powerful tool for conveying a brand message. Choose a color that aligns with your business personality and values. Like the logo, color use should be consistent across all materials.

Imagery and photography are the other crucial aspects of establishing brand identity. You should choose images that align and resonate with your target audience, whether original pictures or stock images.

User Experience

User experience is an important determiner of website success. UX is a combination of many factors, including ease of navigation and the overall experience. Graphic design affects user experience in many ways. First, good design improves your site’s visual appeal. Design elements like color scheme and imagery improve your site’s overall aesthetics, which attracts and retains more visitors.

Website navigation and layout also affect user experience. Professional graphic design agency Sydney affects website success, improves site navigation, and ensures content is well organized. Strategic placement of menus and other navigational elements makes it easy for visitors to find whatever they are searching for. A clear visual hierarchy also ensures that important information stands out.Strategic placement of menus and other navigational elements makes it easy for visitors to find whatever they are searching for. A clear visual hierarchy also ensures that important information stands out.

Thirdly, graphic design improves content accessibility, which also contributes to a better user experience. Thoughtful designs like the use of contrast ratios and font sizes improve website usability, especially for visitors with visual impairments. Clear layouts and easy navigation also make your site accessible to those with cognitive effects.

Graphic design also indirectly affects page reload speed. Optimizing visual elements like images affects your site’s load speed, indirectly affecting user experience. Optimized graphics ensure that web pages load faster, reducing waiting times and providing a smoother browsing experience.

Endnote

Though often ignored, graphic design affects website success. It is an important element of website success. It affects user experience, SEO, and brand identity. Unfortunately, most site owners miss these benefits by DIYing their sites’ graphic design. Working with professionals with relevant technical skills and expertise is prudent.

The post How Graphic Design Affects Website Success appeared first on DesignWebKit.

Inspirational Websites For Web Designers

One of the types of resources that are really helpful for designers, from aspiring to established designers, are sources for inspiration. Having your curated collection of inspirational resources is a must for a web designer.

Behance

Behance is a creative hub where designers showcase their designs, portfolios, websites, photographs, architecture and more. It has a vast collection of visual designs that you can use for inspiration in different areas of design. It has a nice user-interface and a search feature that lets you find what you are looking for with its search filters.

Behance also fosters a sense of community among its users and encourages engagement between creators and their audience. Also, the integration of Behance with Adobe Creative Cloud adds an extra layer of convenience for designers who use Adobe’s suite of tools. This integration with Adobe’s Creative Cloud enables designers to effortlessly update their portfolios and projects directly from Adobe software, helping make them more productive.

Dribbble

Dribble is an exceptional online platform that caters to designers, illustrators and other creators. Similar to Behance, it focuses on providing designers with a platform to showcase their work and for designers to use as inspiration for their creative works.

It also has a diverse community of designers and artists and encourages engagement between designers and creators and their audience. It also showcases not only designers’ completed projects, but also their works-in-progress, providing viewers with a glimpse into the creative process.

Awwwards

Awwwards is the premiere website for showcasing websites. It has an incredible curated collection of outstanding websites. Every website that is featured showcases a mix of creativity, functionality and friendly user experience that pushes the boundaries of the latest trends.

Awwwards.com’s user-interface is intuitive and visually engaging, making it easy to explore and discover different design trends, styles and concepts. The search feature enables users to find specific styles, industries and design elements to help designers find inspiration for their designs.

Design Tools And Software

Every industry has its own set of tools and resources that are particular to that industry, and web design is no different. One of those sets of tools is software for creating and editing graphic designs. This list of web design software lists some of the premiere and well established products in web design.

Adobe Creative Cloud

Adobe Creative Cloud is the premiere suite of design tools for designers hands down. Included in the Adobe Creative Cloud is Photoshop and Illustrator, which almost every designer and even aspiring designers have heard of, and for good reason. Their suite includes software for everything design related, from graphic design, photo editing, video production, web development and more.

Some of these software tools are Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, XD, DreamWeaver and more. While there are free alternatives to some of these tools, many design professionals choose to go with the Adobe Creative Cloud suite of software because they allow designers to be more creative and productive compared to other design software.

Photoshop

Photoshop is the premiere image editing and manipulation software. It has an extensive toolkit, encompassing layers, filters and advanced retouching options.

Illustrator

Illustrator is the premiere tool for creating vector graphics. It lets you create and design logos, icons, infographics and other scalable graphics with precision. Vector graphics are scalable and maintain their quality across various devices and sizes.

Premiere Pro

Premiere Pro is Adobe’s video editing software for editing video. It allows editors to applying effects and to piece together footage to create engaging videos on multiple platforms.

After Effects

Adobe After Effects enables creators to add motion graphics and visual effects to their videos. It has a library of powerful animation tools and effects which lets its users make visually compelling videos.

Adobe XD

Adobe XD is more than just a prototyping software. It is dedicated to letting designers create interactive prototypes, wireframes and user-interfaces. UX/UI designers use it to create seamless, user-friendly experiences for users. It bridges the gap between functionality and aesthetics.

Figma

Figma is an alternative to Photoshop when it comes to creating prototypes, which is part of Adobe Creative Cloud’s software suite. It is a cloud-based prototyping tool, this means that it is accessible across all platforms and devices and also that there is no need to download or update software.

Some of the other key features of Figman are its real-time collaboration, live prototyping, component-based design, live prototyping, version and design history and integration and plugins that extend its functionality.

Affinity Suite

Affinity Suite is a cost-effective suite of software that mainly offers three alternatives to Adobe Creative Cloud’s Photoshop, Illustrator and InDesign. It caters to the needs of photographers, illustrators and graphic designers by providing a wide range of tools and functionality.

Affinity Photo

Affinity Photo is their photo editing software. It is geared towards photographers, illustrators and graphic designers and provides a rich array of tools and functionalities. It offers non-destructive editing capabilities, ensuring that your original image remains intact, allowing you to edit your work as you like, without having the fear of losing your original document.

Affinity Designer

Affinity Designer is a vector graphics software that is geared towards illustrators, logo designers and graphic artists. This application lets you create vector graphics that are scalable and retain their quality.

Affinity Publisher

Affinity Publisher caters to layout designers, publishers and anyone else who is involved in producing print or digital content. It offers a range of tools that allow you to create professional-grade layouts for websites, magazines, brochures, books and more.

Sketch

Sketch is an established software for creating vector graphics that has all of the features and functionalities to create vector graphics and icons. It has an intuitive interface and features like the Pen tool, Bezier curves, Shape tools, gradients and fills, the Layer Style panel and more.

Code Editors

Code editors are used by developers, as well as many designers. They allow developers and designers to create, edit and manage their source code, and many also allow designers and developers to do so visually as well, streamlining the process of creating apps, websites and designs.

Visual Studio Code (VS Code)

Visual Studio Code is a popular, free and open-source code editor developed by Microsoft, which supports a wide range of programming languages. It has a large number of extensions and provides features like debugging, syntax highlighting, version control and more.

Notepad++

Notepad++ is a free, lightweight and fast code editor that comes with Windows. It offers syntax highlighting for various programming languages, tabbed interface and a wide range of plugins. It is simple to use and get started with.

Brackets

Brackets is a free, open-source code editor that was developed by Adobe, primarily aimed at web development. It features live preview, inline editing and a quick edit feature for fast HTML and CSS editing.

Dreamweaver

Dreamweaver is Adobe’s software for designers and developers that lets them create responsive websites and applications. Dreamweaver’s WYSIWYG (What You See Is What You Get) design mode allows users to create web pages visually, making it accessible to new and experienced developers. It also offers a code editor with syntax highlighting, autocompletion, code suggestions and more, which makes it suitable for both visual designers and those that prefer to code.

Sublime Text

Sublime Text is a lightweight and fast code editor. It popular among developers and even though it is not free, It does offer a free trial version and offers a search and replace feature, split editing and an active plugin environment.

Free Photo Download Websites

Taking pictures and editing them takes time. Luckily, there are websites where photographs are shared for the public to use. This is a short list of some of those websites.

Unsplash

Unsplash is a popular website that has a large collection of photos that are high quality, royalty-free images for both personal and commercial purposes. The photographs are contributed by photographers from all parts of the world. It has a search function that makes it easy to look for photographs.

Pixabay

Pixabay is another popular website with a large collection of photographs. The photos and images on the website are usually exceptional in quality and are available under a Creative Commons CC0 license, allowing for unrestricted use.

Pexels

Pexels is one of more popular websites for free photos. It has a diverse collection of high-resolution photos that it curates from different sources and other users’ submissions and other photography websites. The photos are on the website licensed under the Creative Commons CC0 license.

Free Icon Download Websites

Icons are another web design resource that takes time and effort to create and design. Luckily, there are also many web design resources where icons are shared. This list is only some of those websites that are resources for free icons.

FlatIcon

Flaticon is one of the websites with the largest collection of free icons, including the following formats, SVG, PNG, EPS and PSD. Some of the icons offered may require you to give attribution. The website’s search filter makes it easy to look for different types of icons.

IconFinder

Iconfinder is a website that provides a large mix of free and premium icons, although some of their icons are limited in size and usage. You will want to check the license of each icon that you download and use.

Freepik

Freepik provides many high-quality, free web design resources, including free icons. The quality can vary depending on the contributor, as well as the license usage of each icon can vary.

BestWebDesignFreebies

BestWebDesignFreebies offers free icons with no attribution required under a Creative Commons license. They are free to use for both personal and commercial uses with no restrictions and are offered in SVG and PNG formats. Its blog style and search function lets you easily search for whatever icons that you are looking for.

DownloadFreeSVGIcons

DownloadFreeSVGIcons is another great resource for free vector icons that do not require attribution and are free to use for both personal and commercial use under a Creative Commons license.

Conclusion

There are many great resources for web designers that inspire them, help save them money, time and effort and that help to make them more creative and productive. This article covers only a few of many web design resources out there.

The post Web Design Resources For Web Designers appeared first on DesignWebKit.

Introduction

The need for aesthetically appealing websites is increasing as society grows more dependent on the internet. Designers look for inspiration to produce original, engaging designs for their personal use or that of their clients. Luckily, numerous websites cater specifically to the needs of designers by providing tools and resources for graphic design.

The internet offers a vast inspiration resource and tools for designers to create stunning designs. From websites specializing in graphic design creation to comprehensive lists of graphic design tools, designers can access various resources in 2023. Whether a designer is looking to create a professional logo, make an intro video, or design a website, tools, and websites are available to help them achieve their goals.

As the demand for visually appealing websites grows, designers are constantly seeking inspiration and new tools to create innovative designs. Here are some relevant statistics and fun facts about websites to find inspiration for designers in 2023. 

From the number of users of popular graphic design tools to the size of the market for logo design services, these statistics highlight the importance of web design in today’s market and the tools that are available for designers to create engaging designs.

• In 2021, the global market size of graphic design services was valued at 13.8 billion US dollars and is projected to reach 17.6 billion US dollars by 2026 (source: Statista).
• According to a survey by Adobe, 73% of respondents said that their designs were influenced by social media (source: Adobe).
• The average person spends only 10–20 seconds on a website, making it crucial for designers to create visually engaging and user-friendly designs (source: Nielsen Norman Group).
• Logo design is a lucrative market, with the global market size of logo design services estimated to be worth 5.6 billion US dollars in 2021 (source: Statista).
• In 2021, over 40% of graphic designers reported using Adobe Creative Suite as their primary design software (source: HubSpot).
• Over 60% of small businesses in the US do not have a website, highlighting the importance of web design in today’s market (source: Small Business Trends).

10 Websites to Find Design Inspiration in 2023

Designers are constantly looking for sources of inspiration and new tools to create innovative designs. Whether you’re a graphic designer, UI/UX designer, or web designer, finding inspiration for your next project is essential to keeping your work fresh and engaging. Here are ten websites where graphic designers can find inspiration.

Behance

Behance is a popular platform among designers, as it allows them to showcase their work and get inspiration from others in the industry. The platform is known for its diverse design projects, from branding to web design and product design. Designers can browse the platform to find inspiration and see how other designers approach similar projects. They can also use the platform to showcase their work and connect with other designers in the industry. Behance offers a comprehensive platform for designers to get inspired, discover new talent, and showcase their work to a global audience. With millions of users, Behance is an essential resource for any designer looking to stay up-to-date with the latest design trends and find inspiration for their projects.

Dribbble

Dribbble is a popular community among designers, allowing them to share their work and receive valuable feedback from their peers. The platform features various design projects, from UI/UX design to graphic design and illustration. Designers can use Dribbble to showcase their work, connect with other designers in the industry, and receive feedback on their designs. The platform also features job listings, making it a valuable resource for designers looking for new opportunities in the industry. Dribbble’s emphasis on community and feedback makes it an excellent resource for designers looking to grow their skills and connect with other like-minded professionals. With a large and active user base, Dribbble is an essential platform for any designer looking to network and receive valuable feedback on their work.

Awwwards

Awwwards is a website that recognizes and awards the best web design worldwide. The platform features a vast collection of website designs that are both visually stunning and highly functional. Awwwards is a valuable resource for web designers looking for inspiration and staying up-to-date with the latest web design trends. The site also offers a range of design resources, including web design tutorials, industry news, and job postings. Awwwards’ focus on recognizing and awarding outstanding web design makes it an essential platform for any web designer looking to showcase their skills and stay ahead of the curve. With a community of industry experts and designers, Awwwards is an excellent resource for anyone learning more about the latest web design trends and techniques.

SiteInspire

SiteInspire is a curated gallery of the best website designs online, making it an excellent resource for designers looking for inspiration. The platform features various design styles and industries, showcasing the latest and most innovative website designs. SiteInspire is a valuable resource for web designers looking to stay ahead of the curve and keep up with the latest design trends. The site is easy to navigate, with a simple layout that allows users to browse through the site’s various categories and styles quickly. SiteInspire also offers a range of design resources, including web design articles and interviews with industry leaders. With its focus on curating the best website designs online, SiteInspire is an essential platform for any web designer looking to stay up-to-date with the latest design trends and find inspiration for their projects.

Pinterest

Pinterest is a visual search engine that has become an essential tool for designers seeking inspiration for their projects. The platform features a vast collection of images and boards curated by users, offering designers diverse visual inspiration to explore. Designers can use Pinterest to create mood boards, save design inspiration, and collaborate with other designers, making it a valuable resource for project planning and brainstorming. Pinterest’s user-friendly interface and search features make it easy for designers to quickly find the needed images and content. With the ability to create personalized boards and save images, designers can easily collect and organize their design inspiration in one convenient location. Whether for graphic design, web design, or any other design project, Pinterest offers a wealth of visual inspiration for designers of all levels.

The Top Designs

A website called The Top Designs collects and displays some of the world’s top website designs. The platform offers various website designs, from portfolio sites to e-commerce sites, making it a valuable tool for web designers looking for inspiration and keeping up with the most recent web design trends. The Best Designs offers a user-friendly interface that effortlessly helps users browse through its extensive collection of website designs while also being visually attractive. The site offers a great source of inspiration for web designers of all levels, whether they want to create their portfolio site or work on a client project. With its focus on showcasing the best of the best, The Best Designs is an essential platform for web designers who want to elevate their skills and stay current in the fast-paced world of web design.

Designspiration

Designspiration allows designers to discover and save inspiration for their projects. The platform features a range of design projects, from typography to photography and product design. Designers can use Designspiration to create mood boards, save design inspiration, and discover new design trends.

Muzli

Muzli is a browser extension that curates design inspiration from around the web. The extension features a range of design styles, from minimalist to vibrant and colorful. Designers can use Muzli to discover new design trends and get inspired by the latest design projects.

UI Movement

UI Movement is a website that showcases UI design inspiration from around the web. The site features a range of UI design projects, from mobile apps to web applications and software. UI Movement is a great resource for UI/UX designers looking for inspiration and the latest UI design trends.

Smashing Magazine

Smashing Magazine is an online magazine that provides designers with articles, tutorials, and design inspiration. The magazine features a diverse range of design topics, from web design to graphic design and UX design. Smashing Magazine is a great resource for designers looking to learn new design techniques and stay up-to-date on the latest design trends.

Some Other Helpful Sources

A graphic design tools list is a curated collection of various software and tools used for graphic design. Such lists are an excellent resource for designers who are starting and looking to build their design toolkit or explore new tools. They typically include popular graphic design software like Adobe Photoshop, Adobe Illustrator, Sketch, and Renderforest, along with other specialized tools like Figma, Inkscape, Procreate, and Affinity Designer. These tools for graphic design can be used for various design projects, including web and app design, mockup generator, logo creation, photo editing, and vector graphics. Some graphic design tool lists also include free or open-source alternatives to commercial software to cater to designers on a budget. With the vast array of tools available for graphic design, this graphic design tools list provides a useful starting point for designers to discover new tools, experiment with different software, and find the best tool for their specific design needs.

Besides, the curated list of graphic design tools is a great starting point for designers who want to build their design toolkits. By exploring the various tools available, designers can select the ones that suit their specific design needs and preferences, making the list of graphic design tools an invaluable resource for designers.

Figma’s real-time collaboration features make collaborative design easier, and InVision enables designers to create and share interactive prototypes. GIMP, a free and open-source raster graphics editor, provides designers with image manipulation, retouching, and color correction features. Procreate, a digital painting app for iPad users, is an excellent tool for digital artists and illustrators due to its wide range of brushes, layers, and color options.

Conclusion

Designers must keep up with the latest trends and tools to create innovative designs in the constantly evolving world of graphic design. The internet is a goldmine of inspiration for designers, and social media platforms like Instagram, Behance, and Dribbble are sources of design inspiration. Following designers and design studios on these platforms can expose designers to new design styles, techniques, and trends they can incorporate into their work.

The post Websites to Find Design Inspiration for Designers in 2023 appeared first on DesignWebKit.

There are so many ways to keep up with graphic design trends, such as bold typography, 3D and immersive design, sustainability-focused design, and minimalism, which are expected to gain traction by 2023. Consider incorporating the following trends into your branding:

• Color Palettes, choose trendy colors for a modern look or make a statement with bold, contrasting hues.
• Typography, use eye-catching fonts that reflect your company’s message and personality.
• Illustrations should include one-of-a-kind and creative representations relevant to your company’s values and effectively communicate your message.

Use high-quality images that correspond with your brand’s visual identity and messaging, whether by chance, lifestyle photography, or more ornamented, editorial images.

Working with a skilled graphic designer can help you develop a consistent visual identity that is your brand’s values and appeals to your target market. To get the most out of your branding materials, make sure they all have a similar look and feel.

Introduction

In the fast-paced world of graphic design, staying on top of the latest trends is essential for creating a compelling visual identity that resonates with your target audience. There are so many ways to keep up with graphic design trends. As we move into 2023, several new graphic design trends are emerging, including innovative uses of color palettes, typography, illustrations, and photography.

One of the most significant trends in color palettes for 2023 is the use of bold and striking color combinations. Brands are starting to play around with unconventional color schemes, like monochromatic palettes that contain many variations of the same color and striking color contrasts. This trend reflects a desire among consumers for visual excitement and experimentation and can help brands stand out in a crowded marketplace.

Another significant trend in graphic design for 2023 is the use of typography to create bold and attention-grabbing designs. Brands are increasingly using oversized, expressive typography to communicate their message in a more impactful way. This trend is a departure from the traditional use of typography as a supporting element and highlights the power of typography as a standalone design element.

In the realm of illustration, the trend for 2023 is toward a more personal and individualized approach. Brands are incorporating more hand-drawn and organic illustrations into their branding, emphasizing the uniqueness and authenticity of their message. This trend reflects growing consumer demand for brands that prioritize authenticity and transparency and can help foster a stronger emotional connection with consumers.

Finally, in photography, the trend for 2023 is toward a more immersive and interactive approach. Brands use 360-degree photography and augmented reality to create more immersive and engaging experiences for their audiences. This trend reflects a desire among consumers for more interactive and participatory experiences and can help brands build stronger relationships with their target audience.

Overall, the graphic design trends as followed by the best graphic design services for 2023 are focusing on creating more engaging, impactful, and personalized branding experiences. Incorporating these trends into your branding strategy can help your brand stay relevant and resonate with your audience, helping you achieve your business objectives and stand out in a crowded marketplace.

2023 Graphic Design Trends

The following are the graphic design trends to look out for in 2023:

Image Source: Egor Kosmachev

1. Color Palettes

Color palettes are part of graphic design and can be used to create a brand’s visual identity. Trends like gradients, monochromatic designs, and bold color combinations should still support the brand’s mission and core values. Logo makers and design templates can save time and money, but collaborating with a graphic designer can provide a more tailored and creative approach. A graphic designer can help select colors that best align with the brand values, create custom color gradients, and provide guidance on the psychology of color.

Bold and Bright Colors

Color palettes that are strong and brilliant are an excellent method to build a visually distinctive and memorable brand identity. Bold and bright colors are attention-grabbing and can convey a sense of excitement, energy, and playfulness. These vibrant colors are perfect for brands that attract younger clients or those looking to stand out in a crowded market.

When using a solid color scheme, it’s crucial to pick hues that work well together and establish a unified visual identity. For example, pairing a bright orange with a deep navy blue can create a sense of vibrancy and balance. Similarly, combining a bold red with a muted gray can create a striking contrast that draws the eye.

Bright and bold colors can be overwhelming in contexts, such as on a website with text. In these cases, it may be best to use bold colors sparingly or to combine them with more muted tones. Some bright colors may be difficult for those with color vision deficiencies to distinguish. Ensure that your color palette is accessible to all users by using color contrast tools to test the readability of text and graphics.

Using bold and bright colors in your palette can help your brand stand out and make a strong visual impact. By choosing complementary colors, considering context, and ensuring accessibility, you can create a cohesive visual identity that resonates with your target audience.

Neon Colors

Neon colors are popular for color palettes in the 2023 graphic design trends. Neon colors are highly vibrant and can create a sense of energy, excitement, and playfulness. They are ideal for brands targeting younger audiences or those looking to make a bold statement in a crowded marketplace.

To ensure that your color scheme is usable by everyone, test the readability of text and graphics using color contrast tools. Pairing a bright neon pink with a deep navy blue, for example, can create a striking contrast while maintaining balance. Combining a bold neon green with a soft gray can make sense of vibrancy and balance.

Neon colors can be overwhelming in contexts, such as on a website with text. In these cases, it may be best to use neon colors sparingly or to combine them with more muted tones.

Another important consideration when using neon colors is their impact on accessibility. Bright colors can be difficult for some users, such as those with color vision deficiencies, to distinguish. Use tools to test the contrast between your neon colors and other elements in your design to ensure readability.

Finally, consider printing costs when using neon colors. Neon inks are typically more expensive than traditional inks, and not all printers can handle neon colors.

Monochromatic Colors

Monochromatic color schemes use different shades and tones of a single color, creating a sense of harmony and unity. These color schemes can be used successfully in design contexts and produce a sophisticated and elegant visual identity.

Select a base color for your monochromatic color scheme that accurately conveys your brand and message. Then, using this base color in various shades and tones, it is possible to create an appealing and well-rounded design. For example, using different shades of blue can create a calming and professional visual identity, while using different shades of green can create a natural and eco-friendly feel.

For visual interest to increase, it’s necessary to vary the saturation, brightness, and value of the base color. It can create a sense of depth and texture in the design, even with a limited color range. Additionally, incorporating texture, patterns, and gradients can add visual interest and help break up the monotony of a monochromatic color palette.

When designing with a monochromatic color palette, you have to consider accessibility. Limited color ranges can make it difficult for some users to distinguish between different elements in the design. Use tools to test the contrast between different shades and tones of the base color to ensure readability and accessibility.

Image Source: Andrew Colin Beck

2. Typography

The graphic design trend for 2023 is to highlight typography. Custom typography and hand-drawn lettering are becoming increasingly popular as brands seek to create a unique and personalized visual identity. Additionally, minimalist and clean typography is still relevant and popular in modern design.

Bold and Distinctive Fonts

Bold and distinctive fonts are popular in the 2023 graphic design trends. Brands create a unique visual identity, and a bold font can help to achieve this. These fonts often have bold strokes, unique shapes, and eye-catching details.

In creative contexts, from logos and headlines to packaging and advertising, bold and unique fonts are usable. It’s crucial to make sure that a bold, recognizable font blends with the brand’s overall aesthetic and message before using it.

In addition to using pre-existing fonts, many brands are creating custom fonts or commissioning type designers to make unique fonts suited to their brands. It can help create a distinctive and recognizable visual identity and can help set the brand apart from competitors.

When using bold and distinctive fonts, consider readability and legibility. Some fonts may be visually hard to read, especially in smaller sizes or on backgrounds. It’s important to test the font in different sizes and contexts to ensure that it is easy to read and legible.

Hand-drawn Font Styles

Hand-drawn font styles are types of fonts that can help create a warm and inviting brand identity. Hand-drawn fonts can be used in a variety of contexts, from logos and headlines to packaging and advertising.

Different hand-drawn font designs exist, ranging from plain and straightforward to intricate and decorative. Some hand-drawn fonts may have a casual and playful feel, while others may be more elegant and refined. When using a hand-drawn font, ensure that it fits the overall brand message and design aesthetic.

One benefit of using a hand-drawn font is that it can create a sense of authenticity and craftsmanship. Hand-drawn fonts can help brands feel more approachable and personal that can make a connection with consumers. Hand-drawn fonts can also help brands stand out in a crowded market, as they are less used than pre-existing fonts.

It’s necessary to test the font in different sizes and contexts to ensure that it is easy to read and legible.

Minimalist Typography

This style focuses on using simple and clean typography to convey a message. Minimalist typography is characterized by a lack of embellishment or decorative elements and instead relies on the font itself to make an impact.

One benefit of using minimalist typography is that it can create a sense of sophistication and elegance. This style can help brands feel more modern and contemporary and can create a sense of simplicity and clarity. Minimalist typography can also be versatile, as it is used in contexts and easily combined with other design elements.

When using minimalist typography, choose a legible and easy-to-read, as the font itself is the main visual element. It’s also important to consider the overall design and message of the brand and ensure that the font complements these elements.

3. Illustrations

Illustrations are also an important trend in 2023 graphic design trends, as they can create a sense of personality and authenticity, help brands stand out in a crowded market, and be versatile. They should also be high quality and professional to create a sense of trust and credibility.

Vector Illustrations

Vector illustrations should be consistent with the brand message and design aesthetic, be high quality and professional, and be used to create a unique and effective visual identity. Designers can use design templates and logo maker tools to create impactful designs.

Photographic Collages

A photographic collage involves combining multiple images into a single visual composition. This technique is used in a variety of contexts, such as advertising, social media, and web design.

One benefit of using photographic collages is that they can create a sense of depth and visual interest. Collages are used to tell a story or creatively convey a brand message. This technique can be particularly effective when combined with bold and bright colors, as well as distinctive typography.

When creating photographic collages, ensure that the images are high-quality and professional. Use images that are consistent with the overall brand message and design aesthetic. Colleges should be visually balanced and easy to read, with a clear focal point.

3D Illustrations

3D illustrations are expected to be a significant trend in the 2023 graphic design landscape. These illustrations can add depth and dimension to designs, making them more visually engaging and dynamic. This technique can be used in a variety of contexts, such as advertising, product design, t-shirt designs and web design. When using 3D illustrations, it’s important to ensure that they are consistent with the overall brand message and design aesthetic. These illustrations should be visually balanced, easy to read, and have a clear focal point. Designers can also experiment with lighting, textures, and color to enhance the overall impact of the illustration.

To keep up with graphic design trends, designers can stay up to date with industry news, participate in online communities, and continuously develop new skills and techniques using resources such as graphic design tutorials and online courses. Additionally, designers can incorporate 3D illustrations into their portfolios to showcase their skills and demonstrate their ability to stay ahead of the curve in design trends.

Image Source: Amelia Nurvita

4. Photography

Photography is a crucial element in graphic design and is expected to play an important role in the 2023 graphic design trends. High-quality and authentic photographs can help enhance the overall visual appeal of a design and make it more relatable to the audience. Additionally, custom photography can add a personal touch to a brand’s image, making it more memorable and recognizable.

Intermittent Photo Effects

In the 2023 graphic design trends, intermittent photo effects play a significant role, especially in digital marketing and social media campaigns. Using tools such as logo makers, design templates, and graphic creators, designers can easily incorporate intermittent photo effects into their designs to create a unique and attention-grabbing visual experience for their audience.

Designers can achieve intermittent photo effects by layering multiple images on top of one another, using different blending modes, and experimenting with opacity levels. Additionally, designers can add graphic elements, such as shapes and lines, to their photographs to create a rhythmic pattern within the image.  

Stylized Photos

Stylized photos are another popular trend in photography for graphic design in 2023. Stylized photos are created by manipulating images to give them a distinct and unique look. Designers can use tools such as logo makers, design templates, and graphic creators to create stylized photos that fit their brand or message.

There are many ways to achieve a stylized photo effect, including adding filters, adjusting brightness and contrast, changing colors, and applying various effects such as blurs or textures. These techniques can be used to create a variety of styles, from vintage or retro looks to bold and vibrant color schemes.

To keep up with the 2023 graphic design trends in stylized photos, designers should experiment with different techniques and styles and consider the overall message and branding of their design when choosing their photo stylization approach. They can also look to industry leaders and social media influencers for inspiration and guidance and stay up-to-date with the latest photo editing software and tools.

By incorporating stylized photos into their designs, designers can create a unique and memorable visual experience for their audience and stand out in a crowded and competitive market.

The post Graphic Design Trends [2023] – How to Incorporate Them Into Your Branding appeared first on DesignWebKit.

A UX designer can help you create a product design that addresses consumer demand. Although they are not psychologists, professional UX designers understand the needs and wants of their target. They acquire this knowledge from experience and information acquired throughout the design process.

What is UX Design?

UX design is the process of creating a product design that benefits users through valuable experience and useful and usable information. The primary goal of UX design is to create value and make sure that users find and utilize the value presented to them. In order to do this, UX designers must identify what users are searching for and serve it to them in their overall website design.

UX design prioritizes users’ needs and aims to address them. Thus, understanding user behavior and motivations for these needs is imperative to develop an exceptional UX design. In other words, UX designers must grasp the psychology in UX design of user behavior to produce an intuitive and highly valuable product.

What is the Role of Psychology in UX Design?

Psychology, the study of the human mind and behavior, is vital in understanding your users and consumers. By understanding how users think, behave, and what motivates them, UX designers and web developers can better tailor their product design to user needs. Through psychology in UX design, you can identify what motivates and drives users to perform certain things, such as clicking on a link or moving to a new webpage.

Fogg’s Behavior Model

One important model that UX designers use to understand user motivation is BJ Fogg’s behavior model. According to this model, three key factors work together to induce a certain behavior from a user. These are motivation, ability, and trigger.

There are 15 variations to Fogg’s model; each symbolizes a unique combination of motivation, ability, and trigger. However, what’s noteworthy in this model is that there is a higher chance that users will perform an intended behavior if they have the motivation, ability, and awareness to perform a task.

For example, if you want users to sign up for your email updates, your email content must be engaging and useful to them; that’s motivation. Second, they should easily sign up for email updates by ticking a checkbox and providing their email address; that’s ability. And lastly, you must include pop-up notifications or alerts to remind them to sign up for your emails.

Motivational Triggers in UX Design

As in Fogg’s behavior model, motivational triggers are essential to creating the desired behavior in individuals. Motivations such as recognition, a sense of achievement, and rewards are effective triggers in UX design.

For instance, TikTok profiles showcase the number of followers and total likes a user has. This reinforces the efforts of the user to create content and will motivate him to continue creating TikTok videos.

Providing users with a sense of achievement is also a helpful motivation you can incorporate into UX design. Product designers know very well that in order for a user to keep engaging with your product, there must be a reason for them to come back. One way to do this is to break apart a large task into simple ones and reward users for every achievement of a task.

Emotional Triggers in UX Design

A large part of a user’s behavior is driven by his emotion and connection to a digital product. You must therefore appeal to users’ emotions to create an engaging and persuasive product design.

For example, using animated graphics such as a funny GIF can evoke a sense of fun and happiness in users. You can take advantage of this emotion in order to keep them scrolling or navigating through your website. Similarly, colors and fonts have personalities that evoke emotions. You must carefully choose the text fonts and color palettes that best suit your brand, style, and the reaction you want from your website visitor.

How to Use Psychology in Creating Better UX

Studying human behavior and motivation will aid in creating a seamless user experience. This is because you have a clear grasp of what your target market needs and why they behave in the manner they do.

A Practical Example of the Role of Psychology

Suppose you’re developing an online shopping website. A potential customer visits, scrolls through your products, add one item to their cart, and then suddenly leaves your website without purchasing. You will rethink what went wrong with your product design. Here’s when psychology in UX design will be helpful.

You need to understand that unexpected behavior is driven by various factors. Perhaps, the user finds a better product on another website, or another shop offers the same product with a discount, or maybe your checkout page was complicated and questionable.

Once you identify why users leave your website without checking out, you need to address and reverse the situation. If the user finds your product less appealing, you should improve how you present it on your website. If security and functionality issues exist on your checkout page, edit and test them before publicizing your site.

Why Hire UX Designers?

Understanding the psychology of your target market will help you improve your shortcomings and design elements you have overlooked in your product design. But rather than hiring psychologists, you should hire UX designers who have extensive experience in web development and design.

Professional UX designers have the facilities to determine what consumers need and want and to address them. Ultimately, they are aware of creating a user-friendly product design that is useful, usable, credible, and accessible. If you need UX designers for hire, Limeup has a list of certified UX designers with unique specializations and expertise.

The post The Role of Psychology in UX Design: Understanding User Behavior and Motivations appeared first on DesignWebKit.

The success of your business in this age of innovation and speed can be linked to your ability to understand your users’ needs and successfully adapt to their requirements. A well-implemented design can be how customers interact and experience some of your services or products. Good UI nowadays is necessary for your business to be comparable to the offerings of sites with more resources than yours. At the same time, good UX is essential if you want to innovate and successfully adapt to market needs. Nevertheless, both services work harmoniously to create an enhanced user experience that can increase revenue.

Hiring a UI/UX designer can be one of the most lucrative ways of increasing user interactivity with the products or services you offer, and it’s also a way to find out about the latest requirements of your field. But what are the main aspects of a business that can be improved with the help of a web design company in Toronto, and what elements differentiate the UI and UX process? In the following article, we will answer these questions and more.

How Can a UI/UX Designer Help Your Business Grow?

With over 5.4 million new businesses started in the US alone in 2021, the competition between sites and the growth potential of start-ups is at an all-time high. Because of this, using the services of a UI/UX designer has more potential than ever to lead to a positive ROI, which can turn your business into a true success. But what is the difference between these two terms?

UI stands for User Interface, while UX stands for User Experience. Both terms refer to two related disciplines whose ultimate goal is to increase the effectiveness of the user’s interaction with the client’s website. But although related, the two disciplines are not the same. UI design aims to improve the visual aspects of a website, and here you can think about the color scheme, the font used on the pages, the graphic elements, and the usage of design tricks that change the overall layout of the domain.

On the other hand, UX is all about the creation of a seamless and intuitive experience for the user. And often, this is synonymous with simplicity. Good UX leads to designing a product or website that is easy to navigate and use even by someone without experience using online products or services. A good UI/UX designer can ensure that your website looks beautiful and is easy to navigate for any user.

Why Should You Hire a Web Design Company in Toronto Specializing in UI/UX Optimization?

Because in short, UI/UX optimization is, along with SEO, one of the most effective ways to increase the number of daily interactions with the products or services you offer. A dollar invested in UX optimization can yield an ROI of over 9,900%. These percentages should make investing in UI/UX optimization one of the top priorities for any business that wants to have real growth prospects in its field.

A good UI/UX design language will create an end product that is easy to appreciate and navigate for the targeted users. What does this translate into? Higher user satisfaction with the services you offer, which will lead to an increase in profits. Using the services of a web design company in Toronto specializing in UI/UX optimization is also necessary if one of your priorities is to create a website where productivity is essential.

Good product design language can help users complete multiple tasks simultaneously and give you a competitive advantage. Last but not least, a properly implemented design language can help your company differentiate itself from the competition through a design that becomes synonymous with your brand and can, in time, help you save money by implementing intuitive features on your website that reduce the time and investment needed in the training of staff.

What Are the Hallmarks of Good Web Design?

Calling on a web design company in Toronto specializing in UI/UX optimization may be necessary if you are interested in improving your company’s growth prospects. But proper web design, in some cases, can be subjective. The graphical language of a product can vary massively from brand to brand, and there isn’t always the same clear perspective on whether or not it will be successful. However, there are a few general rules of thumb that any website or product should follow if it wants to implement an engaging user strategy.

First of all, the website created must be usable for a variety of audiences. The design must be intuitive, responsive, and appealing to people who can successfully navigate a web page but also to those who may not have high computer literacy. Another crucial aspect that should be considered by the web design company in Toronto you call upon is the site’s mobile-friendliness. The proportion of users accessing the internet exclusively from mobile devices is growing yearly. This translates into an increasing need for websites to create a seamless experience between PC and mobile.

Last but not least, proper UI/UX design is about consistency. The website created by the company you have chosen must represent you and be related to your field of activity. The colors used, the font, or the overall design language, all need to work together to create a unique user experience that, over time, can become a hallmark of your brand.

It’s Essential to Make the Right Call for the Future of Your Business

Hiring a UI/UX designer can significantly benefit your company and improve the overall user experience of your product. A good designer will have a deep understanding of how users interact with products and will be able to create a design that is intuitive and easy to use. This can lead to higher customer satisfaction and retention, as well as increased productivity and cost savings.

In today’s competitive market, having a well-designed product can give you a competitive edge and improve your brand image, which can prove crucial for the future growth of your business. Using the services of a reputable web design company in Toronto can ensure that your website remains professional, user-friendly, and effective. A well-designed web pace can help you establish credibility in your area of expertise, attract potential new users to your platform, and ensure your company’s financial success.

The post Why Should You Hire a UI/UX Designer? appeared first on DesignWebKit.

How to Automate the Process of Hiring a Web Designer?

In the spring of 2019, two young Ukrainian entrepreneurs created a startup at their own expense, which helps companies and designers find each other, and quickly and qualitatively implement the necessary design tasks. Today this project is called Awesomic.io.

The Awesomic platform connects companies with designers. The algorithm breaks down the client’s tasks into parameters and selects a specialist for them on the same day. Awesomic clients get access to a community of professional designers capable of performing various tasks. These include logo development, branding, web and product design, presentations, animations, and printed materials.

The startup has already won the Ukrainian Startup Awards in the Bootstrap category, attracted European investors, created a library of UI animations and implemented over 2000 design tasks. Several hundred global companies have become clients of Awesomic. Among them are the Ukrainian application Reface and SilviaTerra – an AI partner of Microsoft, venture capital funds, and international agencies.

Create Competency Profile

You should start by formulating a web designer competency profile. This is your internal document, which will allow you to structure your thoughts and expectations about the candidate and thus improve the quality of your search. Later on, you will use this document when training a web designer. In it, you specify the expected result of the web designer’s work, area of expertise, and functional duties (you describe them at the level of behavior and actions).

Vacancy

The next step is to compose and post a vacancy. The essence of the vacancy is to interest a potential candidate in employment precisely in your company. During the web designer vacancy description, you should mention what you will offer the candidate, the working conditions, and what knowledge and skills you want to see in him. In detail, state what the work will be and what human qualities the candidate should have.

After creating the job vacancy, it is worth posting it on job search resources, preferably in as many places as possible, to enter as many suitable candidates as possible.

Preliminary Interview of the Web Designer Candidate

All candidates are worth a phone interview. The script for the phone call is below.

“Candidate name,” good afternoon. My name is “name,” I’m calling about the web designer position at “Company Name.” Are you comfortable talking right now? Please tell me what kind of job you are looking for. Can you please tell me if you have experience creating a layout on a grid? Do you have experience preparing a structure in layers for design? Do you have any experience with CMS? Rate your technical and aesthetic skills as a web designer on a 10-point scale. Can you argue this assessment? What salary level do you expect?

“Candidate’s name”, thank you for your time. I will send you an email with a short and exciting test assignment. Additional questions are also asked during the phone interview, if necessary, to clarify the candidate’s professional qualities. In case of a positive result of the telephone interview, you should send the test task to the candidate and ask to specify the time needed for its execution (within 15 minutes). The email should praise the candidate (at least because they have already taken the time to your company, sent examples of work, and talked on the phone – this is worthy of praise) and offer to answer some test questions.

Test Assignment

You should give the test assignment following the tasks that the web designer will need to perform. You should not abuse the web designer’s time and assign unpaid commercial tasks (which you can then use in your activity without payment). It is worth giving the task, which obviously will not have a commercial purpose.

Come up with an exciting test that it would want to do, like a quest, which will show the web designer what he will have to work with within your company. With test assignments, you can consider several web designers simultaneously without much time commitment.

Check a web designer’s verbal communication, level of interest, self-organization, and adherence to deadlines. This is what a test assignment for a web designer might look like. “Candidate Name”, good day. The following is a test assignment for the web designer position at “Company Name.”

1. Give 3 examples of websites that inspire you. Argue your point of view.
2. Check the correctness of the landing page and make edits if necessary.
3. Describe potential points of improvement for the page to increase conversions. Link to the website https://ideasoft.io/

To check the attention to detail, it’s worth setting the format of the answer file name. For example:

The answer to the task should be sent in the following format:

“AmV-web_designer_Alex_Green_120622”, where AmV – company name, web_designer – the position you are applying for, Ivan_Ivanov – your first and last name, 120614 – date of file sending (for example, here June 12, 2022).

Processing Test Assignments

You should immediately weed out the blatantly weak web designers when you have received the completed test tasks. You can write a response to them in the following format. “Candidate’s name”, thank you for completing the test assignment. Your current knowledge level is insufficient to continue being considered for this position. We wish you the best of luck in your job search.

You should answer something like this to not-so-weak web designers:

• What in the test performed well
• Point out potential points of improvement
• Ask for specific changes in the design

You can also tell them how they can improve their design skills. It won’t be redundant.

Personal or Group Interview

After the test phase, only a few web designers are left whom you need to invite for a personal interview. A group interview can be organized by inviting several web designers who have successfully completed the test.

Tell them about the company and the vacancy, and make them interested. At this point, you have already checked the practical web design skills. It’s time to go a little deeper into the theory. After that, invite the candidate to ask questions that interest them. Frequently asked questions can say a lot about the interviewer and their interests.

Requesting References and Additional Information

If you have not yet decided, collecting recommendations on the selected finalist web designers makes sense. A telephone interview with at least two or three previous employers is sufficient for this. These must be the web designer’s immediate supervisors. During the conversation, you need to get information about:

• Previous employer’s level of satisfaction with the web designer
• Specific duties and types of work the web designer performed, with a possible evaluation of the web designer for each kind of work
• Web designer’s attitude toward meeting deadlines
• Web designer’s reaction to criticism and comments on the work
• The reason the candidate was terminated

After such communication, you are likely to be able to make the right decision. If the web designer gets rejection, it is a good idea to explain what the lack was to get the job. When asking for references, it might make sense to ask for links to the web designer’s social profiles. Not always, but you can often look at the person from this angle.

Find and Hire a Web Designer in 2022 – Final Points

You should pay special attention to the playlist of the web designer. Music preferences can sometimes be used to determine a person’s character traits. For example, there may be a situation: a young web designer has a musical preference associated with protest or challenge. With a high degree of probability in such a case, you will encounter difficulties making edits and comments on the layouts.

The post How To Find and Hire a Web Designer in 2022 appeared first on DesignWebKit.

Banner Ad Creation

Creating animated banner ads in a matter of minutes might turn into a lucrative side hustle for you. If you know how to do web design, you probably already have some fundamental skills for banner ad creation. You can create banner ads using a platform that doesn’t cost all that much and comes with a lot of different templates. You can start with one and then customize it for a company if they have a vague idea but want you to handle the heavy lifting.

Once you discuss what they want, you can get to work on it and should have a finished product within a few hours. You can charge good money for this and do it for a couple of hours per week or whenever you have a spare moment.

Side Gigs Ideas for Web Designers – Copywriting

You can work as a copywriter since that can go hand in hand with website creation. Let’s say you have a company that wants you to design a website for them. They’re about to take the site to live, but they need someone to write the actual copy that’s going to appear there. If you have at least decent English writing skills, you can write copy for that site and charge even more money for your services. You might ask the entity that hired you to fill out a form where they talk about the kind of copy they need on their landing page, product pages, “about us” section, FAQ section, and maybe even a company blog they want.

Creating that content should not challenge you much; like banner ad creation, you can do it in your downtime. To maximize these earnings, you can try and use passive income apps while you work on the copy for the website. You can tell a client that hires you to design their website that you can write their copy too if they want that, or else you can advertise those services on a site like Upwork.

SEO Optimization

You can also learn some basic SEO skills and tell your clients that you can optimize their site for them once you create it. If they don’t have someone on staff doing SEO for them yet, they might also hire you for that job. You can learn how to use some of the more basic SEO tools, like Surfer SEO, Google Search Console, SEMRush, Ahrefs, Moz Pro, etc. You can usually learn how to do fundamental SEO for a website pretty quickly if you have website design skills already.

You might already know how to do SEO if you have your own website and advertise your products and services there. It might surprise you how much some companies will pay for simple SEO tasks, like keyword research or competitor research. Some company owners understand that SEO matters, but they have no idea how to do it or how much they should pay.

Setting Up Social Media Accounts

If you know how to create websites with platforms like WordPress or Wix, you’re probably at least somewhat tech-savvy. You might leverage those skills to set up social media accounts for the company that hired you to create their business website. Maybe you’re already using social media for pleasure or advertising your services there. You can set up accounts very quickly, whether the business wants to use TikTok, Twitter, YouTube, Meta, Instagram, LinkedIn, Pinterest, or others.

They can tell you which ones they want, and you can set up those accounts and customize them as much as the client desires. You can then add social media buttons to their website above the fold, where site users can easily find them and start following that company or brand. Again, you can charge the company when they hire you by offering this add-on, or you might advertise this service to existing businesses. You can even do both if you like.

Create a Content Strategy

If you work designing websites and you also work as a copywriter, you can also take things one step further and design and implement a content strategy for businesses. They might hire you to create their site, and you do that, then double-dip by writing their website copy. They might also need someone to run their social media marketing campaigns or plan the content someone else will create.

You can set up a content strategy based on a simple form the client fills out. You can ask them what kind of content they feel their potential customers will like. If they have no ideas about that, you can propose some. It’s relatively easy to develop content and a strategy for it if you study the niche into which this company fits. You can look at what competing businesses produce and then piggyback off of that. You can also conduct focus groups for the company to figure out what content their clients most want to see and to which they will respond favorably.

5 Side Gigs for Web Designers

You can try one of these side gigs or several of them. They’re all potentially lucrative, and most website creators don’t find them particularly challenging.

The post 5 Side Gigs Web Designers Use to Make Extra Money appeared first on DesignWebKit.

Apart from all that, you’ll want to create a website for your company that will present your business in the best possible way. To get to that point, you’ll likely want to contact a web design company or an individual who does website design. If you know very little about website design, you may not be sure what to look for in this area. We’ll talk about some of what you’ll want to see from your website designer right now.

You Might Want a Website Designer Who Can Handle Your Updates

Working with a web design agency can spare you some major headaches. They can do the actual site design, and maybe when they show you the finished product, you’ll feel enthusiastic about what they’ve created for you. The thing is, though, you can’t regard a website as “finished.” Maybe it looks and runs great when you first see it, but some of the inbound and outbound links might break after some time has passed. Perhaps you’ll want to update the graphics, and you’ll need someone to update the plugins as well. If you don’t update the plugins, it is easier for hackers to penetrate the site. They might shut it down or demand a ransom for you to take control of it again. You need someone who can patch any coding issues that come up.

You can hire someone and have them on staff who can do all of that for you. Maybe you have the money for some permanent IT staff members who can take care of these issues. However, you might also keep your original web designer on the payroll or keep their number handy. You can ask your web designer to handle any patches or updates your site will eventually require. Make no mistake, websites need maintenance. When you reach out to a web designer about creating a site for your business, you can also ask them if they can maintain that site for you when you need it. If they can, that makes them doubly useful to you.

You Want One that Doesn’t Charge Too Much

Much like any service or product that you buy, you will find web designers that charge more or less for their services. You might locate one that comes highly recommended. You can see that they have plenty of positive online feedback, and they have been in the business a long time. If they demand too much for their services, though, it doesn’t make sense to hire them. You want the best web designer available, but if you don’t have the operating budget to hire them, you will have little choice but to go with someone else.

Generally, you can find website designers at lower prices if they have not been in the industry for a very long time. A neophyte web designer may not cost as much, but you can’t be sure they can do the job very well if they’ve only just started doing this kind of work. You will need to find a website designer about whom you feel confident but who you can also afford. It’s not always the easiest thing to do, especially if you just got your company off the ground and you’re operating on a shoestring budget.

You Might Want One Who Knows About SEO

SEO means search engine optimization, and you should know a little about it as a business owner, even if you don’t work in your company’s IT department. Generally, it’s not a website designer’s job to optimize your site so that it gets lots of organic search traffic. If you can find a site designer who can also optimize your website while they set it up, that’s a huge bonus. Otherwise, you’ll need to hire a separate person who can do that. Maybe you can have a permanent IT staff member who does that, or you could bring in a freelancer if that makes more sense for you from a monetary standpoint.

SEO is the way you bring organic traffic to your company’s site. You need someone who can optimize your content. That means writing copy with relevant keyword integration. It means adding the appropriate pictures and graphics. It could mean adding social media components on your landing page that will direct site visitors to follow your company on social media. Having an FAQ section, a company blog and other elements can all be a part of your SEO strategy as well.

If you can find an individual or agency that can not only create your site but optimize it too, that’s a huge bonus. You should talk to the individual or agency you employ to see whether they do that. Of course, if you can find someone who says they’ll do it, they will likely charge you more money because of that extra added service.

Find a Website Designer or Agency with Whom You Get Along

Maybe you find an individual or agency in the Kansas City area who seems perfect in every way. They know about website design with WordPress or Wix. They charge an amount that seems reasonable to you. Maybe they can even do some SEO work while they set up your site. All of that doesn’t count for much if you can’t seem to get along with them. You don’t have to be best friends with your website creator. However, you need to have a cordial, working relationship with them.

The post 4 Things to Look for From Your Kansas City Website Designer appeared first on DesignWebKit.